Late last summer, I photographed Wild Wing Cafe's "tailgater" menu. Wild Wing Cafe (WWC) created a menu conveniently packaged and perfect for game day. This "Party in a Box" includes fan favorites, such as wings, dips, fries, and beer—it even has a playlist to set the mood
As the photographer, I purposefully incorporated the food and setting to evoke the spirit of a classic American football tailgate. As this was an extensive menu, I decided to shoot in the studio to ensure consistent lighting through all the shots for a game-day ambiance. Access to a full kitchen was essential for this shoot, so my North Carolina studio was perfect. A picnic table made to our specifications, outdoor scenics, and turf emphasized the tailgate feel.
A stellar team of food stylists, assistants, and the design team from WWC tackled this three-day shoot to create a set of game-winning images.